Development of individual store- and branding concepts for economic growth
Unique stores will always inspire customers.
The others will disappear.
High streets don't always mean salvation.
The right location needs to be smart.
No matter what you sell - others sell it too.
Let your store concept be unmistakable.
Retail & Branding Concepts
Retailers need loyal customers who buy more frequently and enthusiastically recommend their shopping experiences. This requires a strong store brand with an own spirit. I help stores to become inspiring places and the first choice for customers. It’s about individual assortments and a convincing brand appearance. All to reach economic growth and develop customers to become fans.
The right location is crucial for all stores. In times of digitization, intelligent spots are even more important. It is about making costs planable and also increase the quality of the store’s impact. I develop your new, or strength your existing, expansion concept with an individual touch. Always with focus on your brand and economic success in every single location.
Whether to eight or 800 listeners: I am not a lecturer, but speak as a native retailer with a mission to encourage retail developers. I lead my audience graphically through the exciting store trends of today and tomorrow, presenting success stories of retail brands that have already gone the next step and continue to grow. Get in touch to book an individual speech for your event.
Alexander has helped us as a very committed project partner with both his strategic and operational work and his network contacts to relaunch and expand our stores successfully. His great expertise in the textile market as well as in the choice of location distinguishes him.
(Head of Marketing & Sales) Hess Natur-Textilien GmbH
Store owners who want to carry doing everything as usual, because it is always done so, should stay at home. Those who have the courage to change and who are open for inspiration, stimulation, productive exchange and criticism - for those the seminar by Alexander von Keyserlingk is a duty.
(Owner) Proust Wörter + Töne, Essen
Mr. von Keyserlingk was the keynote speaker for our customer event 'Fashion Day'. Due to his extensive experience in fashion retail he managed to convince the logistics managers and managing directors from the very beginning with his content. Thanks for this enrichment to our event.
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